The 30-Day Summer Kickoff

A structured program for women over 40 who want to feel strong and confident this summer, without crash dieting or burning out.

Build strength, support your hormones, and feel at home in your body with a simple, sustainable system you can actually stick to.

JOIN NOW - $27

The summer body struggle is not your fault.

Every year, it’s the same cycle.

You restrict, cut out entire food groups, and try to “be good.”
You over-exercise, chasing exhaustion instead of progress.
You burn out by June and give up by July.

You’re left feeling like you are the problem. Like your body is broken. Like “maybe this is just what happens after 40.”

Your body is not broken.
Your approach is.

You don’t need more willpower or a stricter plan.
You need a simple, strength-based system that works with your 40+ body, not against it.

What’s inside The 30-Day Summer Kickoff

Everything you need to feel stronger, more confident, and in control in just 30 days.

1


Full-Body Strength Workouts

Three simple A/B/C strength workouts each week with progressive overload over 4 weeks, designed for women over 40 to build real strength, not just burn calories.

2


Simple FPF Nutrition Method

Learn the Fiber + Protein + Fat method so you can build satisfying meals without calorie counting, food scales, or tracking apps.

 

3


Community and Coaching

Private Facebook group with daily check-ins, plus a live group Zoom call on April 22 and access to Coach Alicia for support for the full 30 days.

 

You’re just a few steps away from feeling stronger and more confident by summer. 

Join The 30-Day Summer Kickoff and get structured strength workouts, simple FPF nutrition, and daily accountability designed for women over 40. 

SIGN UP NOW - $27
From Alicia:


”

To me, your success is personal.

I’ve been the woman who tried to fix summer with crash diets and punishing workouts. It never worked.

I built The 30-Day Summer Kickoff so women over 40 could have a simple, strength-based system that respects your time, your hormones, and your real life.

I would be honored to coach you through these 30 days and help you walk into summer feeling stronger, clearer, and more confident in your body.

 

Join me for the 30-Day Summer Kickoff
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Check out our growing community


”

For the first time, I didn’t feel like I had to destroy myself to feel good in my body. The workouts were challenging but doable, and the FPF method made food less stressful. I feel stronger, my clothes fit better, and I’m not dreading summer.

-Sarah, 44


”

I’ve done every ‘summer shred.’ This is the first program that felt designed for my 50+ body. My joints feel better, my energy is steadier, and 30-minute workouts actually fit my life.

-Monica, 51

This is for you if…

  • You’re a woman over 40 who wants to feel strong, not fragile.
  • You’re tired of restrictive diets that wreck your energy and mood.
  • You want strength, muscle, and confidence, not just a lower scale number.
  • You want a clear system, not another quick fix or 7-day challenge.
  • You want community and accountability, not another plan you do alone.
If you’re ready to stop punishing your body and start supporting it, this is for you.

The Big Four: Your Simple 30-day System

In The 30-Day Summer Kickoff, we focus on four simple habits that actually move the needle.

Daily Steps

Gentle, consistent movement to support your joints, heart, and mood..

Strength Training

Three focused strength sessions per week to build muscle, protect your bones, and reshape your body.

Protein-Forward Eating

Centering protein at meals to support muscle, hunger, and hormone health.

Fiber-Rich Carbs

Carbs that keep you energized, satisfied, and regular, not bloated and crashing.

Four things. Every day. That is the system.

Frequently Asked Questions

$27. 30 days. A system that works with your 40+ body.

 

 

Doors close Sunday, April 12. Join us and walk into summer stronger, clearer, and more confident.
  • 30 days of structured strength + simple nutrition
  • Live coaching and daily accountability
  • Created specifically for women over 40
I AM IN — JOIN NOW

One-time payment of $27. Starts April 15.
When doors close on April 12, enrollment is gone until the next round. If you want this to be the summer you finally feel strong and confident, now is the time.